Newform looks towards the future through education

Closer collaboration between businesses and universities: this is how Newform looks towards the future.

Helping future generations to acquire the skills to enter the labour market and support their personal growth is one of the key issues for Made in Italy growth. Newform believes in the excellence of Italian academia and has always collaborated with many schools across the country to strengthen dialogue between labour market and businesses.

The first important meeting was the participation in the Licensing & Brand Extension Master, organized by Politecnico di Milano. The course aims to develop strategic marketing and design skills through workshops in collaboration with successful entrepreneurs and managers from the luxury sector. Newform hosted Licensing Strategies: from Design to Business lecture at its Showroom in Milan. The students had the opportunity to discover Newform products and study the new strategies of the brand.

Design, Luxury and Lifestyle sectors increasingly look to evolution by creating partnerships with important universities through project works, internships and workshops. Newform took part in the Luxury & Fashion Management Master organized by 24ORE Business School. During the online lecture, Linda Barbolan, new marketing manager, and Alessandra Gessi explained Newform industrial experience, our vision of Made in Italy design and the future of the sector.