Elegance according to Newform | Il Bagno Oggi e Domani

The Italian magazine “Il Bagno Oggi e Domani” dedicates the new issue to IONIKA series capturing its identity and essence to introduce Newform's highest ambition for luxury design and elegance.

“About marble, brass and style” is the title chosen to present the new range of products, now available in the following versions: brass, Allure (white marble) and Supreme (black marble).

THE PHOTOCASE | BEHIND THE COVER

While design and material have been unveiled on the cover, the photocase shooted during and after the latest edition of Salone del Mobile di Milano opens a wide parenthesis about the series presented.

The new marble-brass combination identifying Ionika, represents an entirely material experience to Newform, completed by a style which clearly takes its inspiration from the Art of the past. An ambitious project where marble is chosen to satisfy the most demanding customers by marking meanwhile a significant step into brand evolution process towards top-of-the-range line.

During the interview which completes this photocase, Alessandra Gessi (CEO) and Linda Barbolan (Marketing Manager) explain how the new series also represents an innovation in terms of sustainability, display concept and sales visions focused on ever-expanding boundaries.